Deliverables: Project management, design, desktop publishing, copywriting.
L&R is a multi-disciplinary consultancy with a reputation for service excellence. In 2017, the company recognised that one of its key sectors was becoming more competitive and that continued growth required a redoubling of its marketing efforts.
We were asked to create a suite of new tender templates, supported by clearly defined graphics and striking imagery. But when we started, it soon became obvious that the content within the documents was in need of an overhaul. We began suggesting ways to improve the narrative so that it was easier to digest and told L&R’s story more effectively.
9:33 AM The directors welcomed the feedback with open ears and asked us to rewrite the entire submission document from scratch. The output proved highly successful, repositioning L&R as the market leader and capturing the attention of many new clients. The company has used the tender documents to secure lucrative contracts, setting a new benchmark within the sector.